VR virtual reality and AR augmented reality have developed rapidly in recent years. As the most popular display technology for players, it will shine in 2017 after the first year of development in 2016. Regardless of the development level of the industry or the size of the market, giants at home and abroad have gathered their eyes on the market of VR.
Market valuation increases VR against the trend and continues to decline. The VR and AR's stunning appearance at the Spring Festival Gala, Alipay and Tencent have successively launched the AR Red Packet War, all of which indicates that virtual reality technology is accelerating to approach our consumers. It will completely change the behavior habits of consumers, and even the habits of interaction will change, and its commercial market has broad prospects.
The mood of VR practitioners is like a roller coaster as the future of display. The popularity of VR in the domestic market can be seen from the pursuit of capital. From "VR monster stocks" to VR manufacturers die in droves, VR practitioners The mood is like a roller coaster. It is really a thrill. Today, VR is so optimistic about the world, what is the cause of domestic VR development is in trouble.
The entire domestic VR practitioner is uneasy
From Xiaomi and Ali to set up their own VR lab, and then to Tencent's three-step VR layout, domestic giants have cut into this hot field from hardware and e-commerce. The madness of the capital market for VR has made the entire domestic VR practitioners uneasy and rushed to become the development status of the entire industry.
In the future, the offline application of VR will develop faster. What are the surprises of Internet-based VR? In fact, compared with online, the offline application of VR is developing faster. VR theme park and video game city are all market revenue positions. Although the arrival of the VR era will be followed by 2017, as the frenzied capital gradually stops, the development of VR is slow but gradually rational.
In the future, with the arrival of the industry 4.0 era, the entire economy will move closer to the network, especially the mobile Internet. The market potential of VR and AR is very large. According to the statistics of the research institutions, the total VR market in China in 2016 is 650 million yuan, which is expected to reach in 2017. 1.6 billion yuan. After entering 2017, I hope that China's VR and AR teams will be able to enter the practical application from concept design and conquer everyone with experience.
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