Mentioned "smart home" Many consumers have heard of it, but what is smart home? I am afraid that few people can answer it. At present, most consumers lack detailed knowledge of "smart home" technology, and only stay at the mobile phone and TV level. Many consumers believe that as long as the product has an APP, it can be controlled by a device such as a mobile phone, which is smart; or, in traditional hardware devices, plus Bluetooth, Wi-F, Z-Wave, etc., can be local or Remote control, or mutual control between devices, is intelligent.
Baidu Encyclopedia interprets “smart home†as “Smart Home, SH. Smart Home is based on residential platform, using integrated wiring technology, network communication technology, smart home - system design scheme security technology, automatic control technology, audio and video technology Integrate facilities related to home life, build an efficient management system for residential facilities and family schedules, improve home safety, convenience, comfort, and artistry, and achieve an environmentally friendly and energy-efficient living environment."
This year, Google has acquired the smart home equipment company Nest, Apple launched a new HomeKit smart home platform... once again detonated the topic of smart home. Does the continuous involvement of Internet companies mean that the battle for smart home platforms with traditional home appliance manufacturers has begun?
Technology giants grabbed the market
At the WWDC Global Developers Conference, which closed on June 2, Apple launched the new HomeKit smart home platform. The companies currently working with the platform are leaders in storage, communications, smart phone and consumer electronics semiconductor solutions, smart lights, and home appliances.
Nest, which Google bought for $3.2 billion, blew its horn that entered the smart home field. After the acquisition of Nest, Google has been very low-key development in the field of smart home. Its acquisition of Nest cost $3.2 billion, which is twice the amount Google acquired when it acquired YouTube, so it also shows that Google has recognized the potential huge potential of the smart home market.
Internet companies keep an eye on smart hardware and smart homes
Xiaomi, who has been engaged in the development and sales of intelligent hardware, is also eyeing smart homes. It is rumored that Xiaomi router will cooperate with Boss Electric to get involved in smart kitchen appliances.
Alibaba Cloud will be extended to the smart TV and smart home fields, including the launch of Cool TV with Skyworth, and cooperation with Midea in smart homes... Alibaba Cloud is also building an ecosystem to enable more smart home manufacturers to develop intelligence through Alibaba Cloud product.
Home appliance companies profit around hardware
In March of this year, Haier released the U-Home smart home and U+ smart home operating system, which was opened to the public. Based on this platform, home appliances such as home appliances lighting, curtains and security can be interconnected across brands and products.
In July 2013, Changhong first proposed the concept of “home Internet†and defined it as a “people-centeredâ€, redefining the concept of the function and relationship of the family terminal, and achieving “interconnection, intercommunication and mutual control†between different household appliances. ". After entering 2014, Changhong’s smart new products based on the home Internet have appeared frequently in the market, and have released CHiQ TVs, refrigerators and air conditioners.
Midea Group released the M-Smart smart home strategy, established a user community of 10 million user-level beauty, and will launch M-Box beautiful smart home box. It is expected that smart home products will account for half of the US group's revenue in 2018.
Samsung's smart home system is called Smart Home. Consumers can connect various devices through the network at home, and then easily control the smart home system in the home through smart phones, tablets, smart watches and even smart TVs.
LG's smart home system is called Home Chat. Its Home Chat smart home system application uses NLP technology to distinguish other platforms. LG can use social software to interact with smart appliances.
Lack of standards is not compatible with domestic appliance manufacturers
According to the report of Aowei Consulting (AVC), there are more than 100 million potential smart home customers in China. By 2015, the output value of smart homes will reach 1,240 billion yuan, and it is expected to reach 2 trillion yuan in 2020. From the perspective of smart home appliances, the output value of smart home appliances in China has reached 100 billion yuan in 2013, and it is expected to reach 1 trillion by 2020.
In fact, whether it is the industry such as Google or Apple, or the Internet makers such as Xiaomi, they are building an open smart home platform. Any company that wants to realize the smart home blueprint can join in and realize intelligence.
Throughout the domestic appliance companies, although their products are advertised as smart appliances, but these products can only operate in the same brand or the same series, many products can not be compatible with each other, the products used by consumers are basically bundled consumption, To a large extent, it brings inconvenience in use. With the intervention of technology giants such as Apple and Google, the pressure on domestic appliance manufacturers has increased sharply. The relevant person in charge of Changhong told reporters that domestic appliance manufacturers should greet Apple and Google with an open mind and strengthen their hardware, software and services capabilities.
In view of the current mixed situation in the smart home industry and the current situation of “chaosâ€, the relevant person in charge of Changhong said that it is urgent for the industry and relevant government departments to formulate top-down industry standards as soon as possible, standardize chaos and promote the sound development of the industry. Avoid the waste of resources and increase the cost of users. In the final analysis, I want to build a good and complete smart home ecosystem, so that consumers can clearly understand consumption and understand choices. Enterprises must eliminate the situation of closed doors and their own battles, and eliminate the barrier between smart appliances, so that brands can be separated. The products are truly interconnected and interoperable.
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