Su Fengzheng pointed out that at present, Ronda lighting customers can be divided into two types, one is a global international brand manufacturer. When such customers look for the supply chain, they will not only need components, but also need lighting solutions. The most important goal of cooperation with international companies is to engage in direct dialogue with the end market and develop the ability to respond quickly to market changes.
Another customer is a regional second-line lighting factory around the world, similar to the DIY market. Since Ronda has the ability to supply the first-tier supply chain, it will provide production and design to the second-line DIY through proper component disassembly. client.
Su Feng is emphasizing that Ronda will not develop the brand, but will definitely maintain a good cooperative relationship with the terminal brand customers. At present, the market terminal has completed the layout, and the lighting application for the international brand manufacturers has begun to be shipped in volume.
In addition, Su Feng said that the panel backlight is still the main field of LED application in the next 2-3 years. The lighting output value is only about 20% of the panel application in 2011. It is expected to be equivalent to the output value of the panel backlight in 5~10 years. The proportion of LED lighting applications in Longda continued to climb in 2011. The proportion of Q1 revenue has increased to 30%, and it is expected to reach 40% by the end of the year.
Su Feng is further pointed out that the application for the listing of Ronda has been approved on the 30th. It is expected that the second half of 2011 will be officially listed. The Zhunan plant will be positioned as a lighting application plant. The production line includes SMT and lighting. The source assembly is the fourth plant of Ronda Electronics, which is an important base for the development of lighting applications in Ronda.
As Ronda actively arranges the integrated products and services of the lighting market, lighting orders have entered the European, American and Japanese brand customers. In addition to the light source products such as lamps and bulbs, the company has actively developed integrated lamps such as flat lamps and downlights. And the design of intelligent lighting.
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