On June 8th, Hongli Optoelectronics announced that it intends to change the company name and stock abbreviation, and renamed “Hongli Optoelectronics†to “Hongli Zhihui†to show its determination to lay out the car network and create “LED+ car networkingâ€. The dual main business format, and is ready to make the car network its second major business.
The reporter found that LED companies that have changed their name to the dual main business are not only looking for new profit growth points, but also for their own main business services, and the number of enterprises is not small, except for this Hongli Optoelectronics. Lehman Optoelectronics changed its name to "Lehman shares" and entered the sports football industry; Changfang Lighting changed its name to "Changfang Group" for medium and long-term strategic development; while Qinshang Optoelectronics did not change its name, but also clearly indicated that it will turn to cultural education.
The reporter noted that the LED industry has now developed to a relatively mature stage, and low profits have become the characteristics of the industry. It is understandable to acquire other enterprises through capital operation, and Peng Jie, secretary general of the LED Branch of Guangdong Electric Appliances Association, believes that “double master Industry is also a double-edged sword."
Double main business is gradually becoming a trend
On June 7, Hongli Optoelectronics Board of Directors agreed to change the company name from “Guangzhou Hongli Optoelectronics Co., Ltd.†to “Hongli Zhihui Group Co., Ltd.â€, and the securities abbreviation was changed from “Hongli Optoelectronics†to “ Hongli Zhihui".
Hongli Optoelectronics said that this is to better reflect the characteristics of the dual main business layout. At present, the car networking industry has been actively deployed to lay the foundation for the "LED + car networking" dual main business format. It is understood that Hongli Optoelectronics has already participated in Dina Technology, and plans to participate in the Guangzhou Zhuhang School Bus to build a car networking business through the accumulation of students and parents. At the same time, the company cooperated with relevant investment institutions to set up a fund to invest in the car networking industry. In the future, the company will cultivate the car network into the second main business through various means and ways.
Hongli Optoelectronics Securities representative Liu Dongli said that Hongli Optoelectronics is to make the car network into the second main business, forming a dual main business form, and will not be subordinate to the LED industry. The company will deploy the car network, "I can see the prospects of this industry can be expected."
In response to the phenomenon that LED companies frequently change their names across borders, Peng Jie believes that "this is a consideration for capital operation. After all, listed companies are responsible for the expectations of shareholders." He analyzed that the entire industry chain of the LED industry is currently in a serious excess. In the case of the low-end market of the LED industry, enterprises will have bottlenecks in growth, and the high-end market is firmly grasped by foreign companies.
According to Wind data, the asset-liability ratio of Hongli Optoelectronics has increased from 22.79% in 2013 to 47.67% in 2015. During this period, overcapacity in the LED industry is increasing.
Hongli Optoelectronics Dongshou Deng Shoutie said that the industry competition is not just the LED industry, there will be competition in every industry, the company has begun to pay attention to the car networking industry as early as 2014.
It is understood that in the LED industry, Hongli Optoelectronics' dual main business strategy is not a case. At present, Lehman shares have been engaged in football sports; Qinshang Optoelectronics, Changfang Group and Liard have turned to cultural education; Alto Electronics has deployed financial electronics; Optoelectronics has acquired a number of Internet media and outdoor advertising companies.
Peng Jie believes that if LED companies really want to develop, the future must be cross-border and integrated with other related fields.
Double main business or double-edged sword
In its 2015 annual report, Hongli Optoelectronics said that the car networking industry is currently mainly in the form of equity participation, and its performance has not been reflected in the overall business performance, but will strive to create a dual main business format of the LED industry + car networking industry.
Enterprises will do such an extension, because of capital considerations and maximization of interests, but also based on the current analysis of the LED industry, but Peng Jie analysis, "after all, the industry has specialization, you are in certain The industry has income, and in some industries it will be lost. The dual main business is a double-edged sword."
Deng Shoutie said that the enterprise cross-border car networking will not affect the main LED business. The layout of the car network is to employ external professional and technical personnel in the form of own funds, and expand its own business through external financing. the way.
However, in the cross-border way of LED companies, Deng Shoutie responded that the subsidiary of Hongli Optoelectronics had been engaged in the business of the headlights. "But the correlation is not very big."
Peng Jie believes that LED enterprises cross-border, with higher success rate, are related to mergers and acquisitions and cross-border. Because the LED companies that are currently known have begun to cross the border, some cross-border is an inadvertent move, but now these companies are still developing, worthy of observation, not the time to conclude.
It is worth mentioning that many cross-border LED companies, although the growth of cross-border business is very rapid, but its main source of revenue is still dominated by the LED industry. According to Lehman's 2015 annual report, the LED industry accounted for 89.99% of the total revenue of the industry during the reporting period, and the sports industry accounted for 10.01%.
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