Lanzhou: The electrician brand market remains to be tapped


Recently, reporters found that the market performance of mid-to-high-end electrician brands was not satisfactory. Simon, Merlin Gerin, Tianji, Qisheng, Siemens, Legrand, NVC, Huatai Martin and other high-end electrical brands accounted for The share is less than 30%, and the channel is mainly retail and home improvement channels. The brand market has yet to be tapped.
According to market merchant He Lin, the well-known electrician products such as Shengli, Haoyi, Ou Lai, Jinnuo, Blue Cat, Coral, Jieying, Dragon Ball and Arnault are quite active in Lanzhou market. Prices are generally low, and they are highly competitive in retail, wholesale, and engineering channels. Their market share is over 70%, which has caused serious market impact on brand electricians.


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