According to CNET, a technology website, although the sounds of VR and AR are endless, I am afraid that these two new technologies will not die so easily. Market research firm IDC predicts that worldwide spending on VR and AR will reach $13.9 billion this year, half of which comes from the consumer market. In addition, by 2020, people are expected to reach $143.3 billion in hardware and software spending on AR and VR.
Recently, various manufacturers have been operating frequently. After Hive succeeded, HTC said that it would launch a mobile version of VR products. Samsung released the new Gear VR helmet on MWC, and Sony is proud to announce that its PS VR helmet sales are close to 100. Wantai.
AR was also a real fire in 2016. The AR game "Pokemon GO" directly dominated the mobile game market, and Apple CEO Cook frequently showed the potential of the technology.
IDC's forecast is also a shot in the arm for AR and VR. After all, last year's two market revenues were only $6.1 billion, and $13.9 billion meant that users' spending this year would double.
IDC said that games and entertainment will allow VR to continue to lead in 2017 and 2018, but as demand in healthcare and product design grows, the size of the AR market will surpass VR after 2018.
"In the VR world, content developers are jumping out of the box and launching more new content that mainstream consumers love," said Tom Mannelli, vice president of IDC Equipment Division. “In the AR field, commercial entities are increasingly interested in this technology.†(Compile / Lu Jiahui)
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