Mobike Brings China's Innovation Brand to China and Expands with Global Expansion

One year of development, most start-up companies may still be in the early stage of development. For the global leader in smart shared bicycles and the leader, Mobike, it took only a little more than a year to develop services covering 100 cities in the world, such as China, Singapore, and the United Kingdom, with vehicles exceeding 5 million. The average daily riding capacity of 20 million international innovation brands. This is the achievements of Mobike's own bicycles, and it is also a miracle brought about by "China's intellectual creation."

Today, Mobike cyclists continue to continue miracles. On June 22, Mobi Bike announced today that it has entered Japan and has established Mobike Japan in Fukuoka City, marking a major new development in internationalization. It is understood that Japan is the third overseas market entered by Mobike following Singapore and the United Kingdom. Prior to this, Mobike has entered more than 100 cities at home and abroad.

This time in Japan, Mobike bicycles have always maintained a consistent style of work. Before entering the city, they conducted a comprehensive survey of the local economy, market, and traffic environment, and communicated with the local government and traffic management departments in depth, mutual trust, and mutual interaction to achieve innovation. The environmental, high-tech, and high-quality image of excellence has won recognition and favor. While providing citizens with a brand-new “last mile” to share travel experience, it also alleviates traffic congestion, reduces air pollution, and promotes healthy urban development.

It is understood that Mobike has entered the market since April 2016 and has always insisted on an intelligent route. After continuous technological innovation and model innovation, each newly launched Mobike bicycle is equipped with the "Beidou + GPS + GLONASS" tri-mode satellite positioning chip and the IoT communication chip. Through the strategic cooperation with China Mobile Qualcomm and the widespread use of smart chips, Mobike’s entry into overseas markets can be perfectly placed.

At the same time, in the domestic market, Mobike cyclists have also formed a rolling trend for other brands with the industry's first performance. Previously, the third-party research organization Speed ​​Research Institute had data showing that Mobhai accounted for nearly 60% of the industry's market share, leading other brands by tens of percentage points, far exceeding the sum of the remaining players. Now, Mobike is not only ranked first in market share and internationalization, but also in terms of the volume of orders and the number of service cities.

What is even more gratifying is that recently, Mobike has just received a new round of financing of more than US$600 million. Since 2017, it has accumulated more than US$1 billion in financing, setting a record for the industry. Wang Xiaofeng, co-founder and CEO of Mobike, said that one of the main uses of financing is to accelerate the internationalization process, and it plans to serve 200 cities around the world by the end of 2017, bringing intelligent solutions for travel to more users around the world.


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