2018 Suning.com and Siemens Home Appliances launched the "Fresh Festival" for more users to enjoy smart life

On August 17, Siemens Home Appliances joined hands with Suning.com to launch the "Fresh Places and Brilliance"-"2018 Suning.com·Siemens Home Appliances Freshness Festival" officially launched in Beijing Aegean Shopping Center. Mr. Chen Wenbing, General Manager of National Key Account Sales of BSH Home Appliances (China) Co., Ltd., Mr. Xiong Feng, General Manager of Beijing Region of BSH Home Appliances (China) Co., Ltd., Mr. Hao Jia, General Manager of Beijing Suning Tesco Sales Co., Ltd. and Deputy General Manager Manager Wang Bo was invited to attend the event and delivered a speech. As a "burning" summer theme feast jointly created by Siemens Home Appliances and Suning.com, this event aims to bring enthusiast products and shopping experience to thousands of families, allowing more users to enjoy smart life and achieve a fresh life.

2018 Suning.com and Siemens Home Appliances launched the "Fresh Festival" for more users to enjoy smart life

"2018 Suning Tesco·Siemens Home Appliances Freshness Festival" grand opening ceremony

"Under the background of escalating consumer demand, Siemens Refrigerators always uphold the promise of'continuous breakthroughs in science and technology, only for longer-lasting freshness', and provide users with the latest, most in-depth, and most technologically considerate preservation management solutions." BSH Home Appliances (China) Co., Ltd. Beijing Regional General Manager Mr. Xiong Feng said, “The launching ceremony of the “Siemens Home Appliances Freshness Festival” and Suning.com will use Suning.com’s smart retail layout to bring the enthusiast-grade fresh-keeping products of Siemens home appliances to Wanwan. Thousands of consumers, so that consumers can enjoy the fun of keeping ingredients fresh, and bring a more brilliant quality of life and consumer service experience to "fever users"."

2018 Suning.com and Siemens Home Appliances launched the "Fresh Festival" for more users to enjoy smart life

Speech by Mr. Xiong Feng, General Manager of Beijing Region of BSH Home Appliances (China) Co., Ltd.

Mr. Hao Jia, general manager of Beijing Suning.com Sales Co., Ltd. said, “The pursuit of a fresh life and the need for a fever-level consumer experience are the living conditions and methods jointly advocated by the two brands of Siemens Home Appliances and Suning.com. This year, Suning Tesco's '818 Fever Shopping Festival', we look forward to creating a grand online and offline gala featuring omni-channel linkage, new technology empowerment, and scene interconnection through smart retail layout. We will combine the advantages of the O2O dual-line platform and multiple formats The resources are integrated to bring more consumers the "burning new species" smart fever products like Siemens refrigerators."

2018 Suning.com and Siemens Home Appliances launched the "Fresh Festival" for more users to enjoy smart life

Mr. Hao Jia, General Manager of Beijing Suning.com Sales Co., Ltd. delivers a speech

As we all know, the current consumer's definition of food preservation has long since changed from the basic function of not deteriorating to ensuring that the food is fresh and the nutrients are not lost. As early as 2002, Siemens Home Appliances launched refrigerators with zero-degree bio-preservation technology in China, interpreting the definition of preservation through innovative technology, and since then, it has continuously upgraded its home storage solutions with "zero-degree bio-preservation technology" as its core technology. Forward-looking technology guards long-term freshness. The Siemens intelligent zero-degree multi-door refrigerator exhibited at this event attracted countless eyes. This highly competitive and innovative product has innovations and upgrades in technology and design, aiming to innovate intelligent zero-degree refrigerators. Fresh-keeping technology brings users a precise and interactive fresh-keeping experience, helping users enjoy a wonderful life with ease.

2018 Suning.com and Siemens Home Appliances launched the "Fresh Festival" for more users to enjoy smart life

2018 Suning.com and Siemens Home Appliances launched the "Fresh Festival" for more users to enjoy smart life

Fever-grade refrigerator products exhibited by Siemens Home Appliances

At this event, consumers can not only experience a series of enthusiast fresh-keeping solutions brought by Siemens home appliances to Chinese consumers. At the same time, with the help of Suning.com's smart retail, fast logistics, intimate after-sales and gold V-shopping, it provides consumers with a comprehensive and personalized shopping service experience. In addition, the event site also specially set up the refrigerator cold knowledge question and answer, the star kitchen on-site cooking experience and other links, so that the audience can enjoy the fresh taste.

2018 Suning.com and Siemens Home Appliances launched the "Fresh Festival" for more users to enjoy smart life

"2018 Suning Tesco·Siemens Home Appliances Fresh Festival" officially launched

As an expert in the field of refrigerator preservation, Siemens Home Appliances, with its outstanding R&D strength and innovative products, is committed to bringing a fresh and textured life to consumers. The launch of the Siemens Home Appliances Fresh Festival allows more users to understand and experience the “fresh” technology brought by Siemens home appliances, and help users to live with ease and enjoy a fresh life. In the future, Siemens Home Appliances will also further work with Suning.com to explore the O2O smart retail model to create a more convenient and user-friendly product and service experience for consumers.

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