The China International Family Digital Entertainment Summit kicked off on the 1st of August 2015 at the Kerry Hotel Pudong, Shanghai, China. As an important part of the China Game Business Conference held in conjunction with ChinaJoy in 2015, the summit assembled numerous video hosting games. The company’s representatives in the R&D and distribution of hardware and software manufacturing related to home digital entertainment platforms, such as smart TVs, attended the summit to discuss the development trend of the global digital home entertainment industry. The sofa forum will provide a live report on this and keep up with the latest developments.
After signing, the China International Family Digital Entertainment Summit kicked off immediately. At the beginning of the event, the organizer shared several sets of home entertainment related data and elites in the industry, and seniors shared their views and solutions on family entertainment. The future of smart home entertainment is promising.
Xiaowo Deputy Chief Executive Lu Yang took the stage to give a speech
Xiaowo Deputy Chief Lu Yang said: With the intense competition for mobile games, family entertainment will provide more opportunities. The Chinese market has become the world's largest game consumer, and it has even surpassed the United States. Lu Yang said: Xiao Wo established related industry alliances in the late of last year to promote the development of home entertainment ecosystems, and developed many industry standards and solutions. The three major operators in payment solutions are also negotiating.
Alibaba’s Vice President Pan Kun took the stage
Alibaba’s Vice President Pan Kun took the stage
Pan Kun predicts the next five to ten years. The number of home TVs in China will reach 1 billion, explaining the definition of family entertainment
Pan Kun revealed that more than 4000 million TVs are sold every year, and the growth rate of smart TVs is quickly recognized by users.
Pan Kun said that Ali is willing to try to define digital home entertainment. Through cloud computing service developers, and TV brands jointly manufacture one machine
Pan Kun said that Ali has a huge content ecology, already has more than 200 video games, and shared the future strategy of Alibaba's smart home entertainment, yunos+ content strategic cooperation, TV Taobao + elite operations, content output.
Pan Kun hopes to build a prosperous industry through Unicom's B-side C-side and serve every individual consumer. Discover the needs of different family members and promote communication and understanding with family members. Pan Kun believes that he does not stop at calling for serious work and his mission to discover family happiness
TCL Multimedia CEO Hao Yi took the stage
TCL Multimedia CEO Hao Yi took the stage
Hao Yi revealed that TCL TV sales exceed Sony worldwide.
Hao Yi believes that the development of Internet-based home entertainment has been slow in the past few years because of “soilâ€, but “acidity†is not enough. The fragmentation of systems and services leads to uneven user experience. In addition, manufacturers involved in video game production are very Too few seem to be trapped in a grotesque circle. The solution needs to 'root down and grow upward'.
TCL TV is a family bond. The core users of TV are the elderly and children and it is an important link to maintain family relationships.
Oriental Pearl New Media (xbox ps4 parent company) gaming business group ceo Zhang Jian made a speech
Zhang Jian used a tree to describe the process of the formation of industrial ecology and analyzed the host's global development over the decade.
Zhang Jian said that although the hardware has been continuously upgraded, compared to other countries, the software is still falling behind. The backwardness and lack of software in the entire ecosystem is the biggest impact.
According to Zhang Jian’s analysis of popular game software types, it is currently actively introduced in China, and only high-quality software is continuously available to stimulate player consumption and activate the market. The surrounding industrial potential and market space are huge. Only by perfecting the industrial chain as soon as possible can we truly be in a leading position.
Perfect world coo Zhang Yunfan took the stage
Zhang Yunfan said that currently there are 200 million units of mainstream hosts in the world, and China’s population accounts for one-sixth of the world’s market. Foreign developers have high return on game R&D costs
Zhang Yunfan said that currently there are 200 million units of mainstream hosts in the world, and China’s population accounts for one-sixth of the world’s market. Foreign developers have high return on game R&D costs
For the game box, Zhang Yunfan honestly stated that its disadvantages are poor hardware performance, low software, slow start-up, and the advantages are strong custom
Vice President of Snail Games Wu Tianqi took the stage
Wu Tianqi took office and gave a keynote speech entitled "Innovative Hardware + Premium Content = (Happiness) 2".
Wu Tianqi took office and gave a keynote speech entitled "Innovative Hardware + Premium Content = (Happiness) 2".
Make a video business show
Wu Tianqi introduced the handheld W3D video and introduced the handheld performance.
Wu Tianqi introduces host obox video performance.
Wu Tianqi believes that the game is tailored to the depth of the big screen.
Nine Yin Jing Jing Jing two-person screen demonstration, very fun.
Zhong Hao, chief operating officer of Ninetowns Network Technology Wuxi Co., Ltd.
Wang Hao conducted a keynote speech titled "The Rejuvenation and Gain of TV Games in Ninetowns Ninetowns."
Wang Hao conducted a keynote speech titled "The Rejuvenation and Gain of TV Games in Ninetowns Ninetowns."
Wang Hao analyzed where the flow of the entrance to the living room was, on the one hand, came from video live broadcast, on the other hand, games, music and other entertainment.
Wang Hao believes that it is necessary to strengthen the links between mainstream ott content (such as video) and game products. In the development of many “predecessors†platform game industry in China, the game has seen a decline and a bottleneck. Video games should be “reloaded†and started from scratch.
Wang Hao said that the TV big screen game experience is strong, deep in the sense of substitution; the gap in family entertainment; the policy is open; the industrial chain is getting better.
Wang Hao compared the traditional host with the Android host hardware, indicating that the Android host hardware configuration life is short, and there are requirements for the CP development cycle.
Wang Hao conducts user analysis, indicating that the selection of heavy game players is difficult to move temporarily, and light and non-players are target users.
Wang Hao shares his predictions for Android console games with everyone.
Super multi-dimensional CEO Xu Peixi took the stage
Xu Peixi conducts “Blink 3D Technology: A Revolutionary Feast to Subvert Visual Entertainmentâ€
Xu Peixi conducts “Blink 3D Technology: A Revolutionary Feast to Subvert Visual Entertainmentâ€
Xu Peiyi first explained the 3D principle, and interpreted the 3D performance can have a huge impact on digital entertainment.
Xu Peixi believes that the naked eye 3D is less cumbersome and more shareable than the current 3D technology presentation.
Xu Peixi expressed that he hopes to promote the naked eye 3D ecological layout through his own company. At present, it has cooperated with snails, Foxconn, etc., and focused on content and service positioning.
CIBN Deputy General Manager of Internet TV and President of Global Entertainment
Michele gave a keynote speech titled "Analysis and Prospects of Global and Domestic Game Markets," and introduced the status of video game discovery in the eyes of licensees.
Michele gave a keynote speech titled "Analysis and Prospects of Global and Domestic Game Markets," and introduced the status of video game discovery in the eyes of licensees.
Michele analyzed that the current development of the big-screen game industry in China is particularly difficult and unique. The relevant manufacturers are optimistic about this industry, but they are experiencing pain. The big-screen game industry has no doubt about making money, but it lacks education at this stage. Compared with mobile games such as private entertainment and short-term entertainment, Daping Entertainment is more suitable for sharing entertainment because of its hardware characteristics and usage scenarios.
Michele believes that due to the individual operators' war, CP vendors must provide a corresponding number of adaptations. Improvement in this area is a long way to go.
Mi Fu believes that by investing in e-sports and video live broadcasts, the game enthusiasm of the entire people will be high.
CEO of Shenzhen Virtual Reality Technology Co., Ltd. Wang Jie took the stage
Wang Jie conducted a keynote speech entitled “Virtual Reality, Let Your Emotion Bloom in Another Dimensionâ€, and analyzed the application of VR technology from a perceptual perspective.
Wang Jie conducted a keynote speech entitled “Virtual Reality, Let Your Emotion Bloom in Another Dimensionâ€, and analyzed the application of VR technology from a perceptual perspective.
Wang Jie believes that the emotional needs of young people in the current pursuit of personalization, emotional, make people make up for the lack of spiritual life in real life.
Wang Jie said that only one year of rapid development of VR equipment, the industrial scale in the next two years will reach more than 2 billion.
Wang Jie believes that VR technology can be applied to games, education, medical and other fields, with great potential. Data analysis, the majority of the population using the majority of men focus on the more developed South
3Glasses Product Promotion Video
Wang Jie introduced that this product is the world's lightest VR product, providing special development SDK, 8 exclusive games. With a complete somatosensory device system, more new products will be introduced one after another. Wang Jie hopes to join hands with CP to create a better future for VR.
Beijing Vision Cloud Technology Co., Ltd. VP Wu Junming took the stage
Wu Junming gave a keynote speech on "Cloud Games - New Mode of Living Room Entertainment".
Wu Junming gave a keynote speech on "Cloud Games - New Mode of Living Room Entertainment".
According to Wu Junming, Boyun Technology focuses on cloud games, and puts a huge amount of hardware calculations on the cloud to provide video to the terminals.
Wu Junming analyzed the advantages of cloud games, and fragmentation of terminal performance was difficult to unify cloud game technology.
Wu Junming said that relying on the cloud to cooperate with the terminal to enhance the gaming experience.
Wu Junming said that as Boyun already has a large number of users, the operator’s cooperative attitude is gradually opening up.
Wu Junming said that as Bo Yun's professionalism and strength will help the game CP grow.
ATET Chairman and Chief Executive Officer Xiong Jianghui delivered a speech on the subject of "ATET Dual Screen Game Detonating Home Entertainment."
Xiong Jianghui raised the problem of obstacles to the outbreak of TV games, including manipulation, adaptation, payment, data, resources, and operations.
Establish an automatic game distribution system to ensure that the terminal can run smoothly.
General Bear proposed to establish a dual-screen game SDK development tool, and to create the first dedicated TV game planning custom platform.
ATET aims to satisfy the user experience and sense of value.
The chief technology officer of LeTV.com and Leighton Cloud Computing Chairman Yang Yongqiang delivered a speech on the topic “The Big Screen Times Experience is the King.â€
Yang Yongqiang said that because TV can only tell development, it also allows big-screen games to survive.
To establish the elimination mechanism at the end, no junk game is provided.
Although the prospects for video games are good, the current problem is that users think that the lack of high-quality games, and manufacturers make less money because of the user base is thin, fell into mutual constraints.
Recently, LeTV launched the Somatosensory Eco-Friendship Program and released the super gun king, which is extremely optimistic for the video game market.
LeTV will share developer's worth of 20 billion shares and build China's first somatosensory game platform.
Shanghai Wo Orange Information Technology Co., Ltd., Vice President of 3F Alliance and Zhang Weihua, vice president of CMGE China Mobile Games, delivered a speech on the theme “The IP-quality strategy will lead the TV game industry outbreakâ€.
Zhang Weihua mentioned that smart TV is booming, but video games are far behind.
There are 5.3 billion mobile phones per million mobile phone users, and less than 20 million TV users. How to shake the market? Rely on quality IP promotion.
Companies account for more than 20% of mobile games, and their background is excellent IP resources. A large number of IP partners at home and abroad, more than a dozen months of IP over 10 million.
The current corporate strategy is to bring it to the TV platform through deep customization of quality IP mobile games. Constantly launching new works and accumulating experiences in the exploration process, the “Fantries of the Three Kingdoms†has performed outstandingly. The single had reached 5000 and the daily recharge was not less than four digits.
To provide content developers with an open and friendly platform V-Le game platform, which solves the problem of payment and manipulation adaptation and helps the game release better.
In the end, Zhang Weihua hopes that Wo Orange and the vast majority of CP will work together to create a bright future for video games.
Zhang Weiming, CEO of 1905 Interactive (Beijing) Technology Co., Ltd., delivered a speech entitled "When the film meets the game."
Zhang Weiming, CEO of 1905 Interactive (Beijing) Technology Co., Ltd., delivered a speech entitled "When the film meets the game."
Zhang Weiming uses Qian Xiu as an example. Fiction income is expected to be millions, but the income of adapting games may reach more than 1 billion. This shows that the depth of the combination of film and games can be a huge burst of energy.
The 1905 interactive platform spans three screens of online video game entertainment platforms, with the advantage of covering 1 billion TV users' platforms, and the goal is to become China's "netflix"
Xu Leping, chief executive of Shenzhen Xinzhong Play Network Technology Co., Ltd., delivered a speech entitled "Intelligent Software and Hard Combines to Open a New Chapter in Home Entertainment".
Xu Leping showed that he should focus on children's educational games, and at the same time put forward the drawbacks of unprofessional, misleading, and erroneous methods of enlightenment in traditional education methods, and completed music enlightenment education through vivid and interesting experiences. This is the new public playing network. The goal is.
Yao Zhen, founder and CEO of Beijing Zhiku Computer Co., Ltd., delivered a speech entitled "How to Reuse Mobile Games from Mobile Phones to Full Screen."
Yao Zhen, founder and CEO of Beijing Zhiku Computer Co., Ltd., delivered a speech entitled "How to Reuse Mobile Games from Mobile Phones to Full Screen."
Every change in the game has to go from mild to severe, and from mass to players, the future of mobile games will continue to deepen.
The heavy hand travel will expand toward the big screen, so that entertainment on the big screen becomes very spacious.
Sun Binyi, CEO of Simi Interactive, gave a speech on the topic of "How Mutation in 2015 Smart TV Games".
Sun Binyi, CEO of Simi Interactive, gave a speech on the topic of "How Mutation in 2015 Smart TV Games".
Sun Binyi believes that hardware is not a problem. The difficulty lies in the uniformity of payment plans and experience and the refusal to blindly create inferior games.
Sun Binyi introduced several advances in video games in 2015, with special emphasis on the growth of Simi, and firmly believes that Simi will become the backbone of smart TV games.
At the end of the meeting, the organizer organized a round table meeting to invite heavyweight guests to discuss home entertainment under the OTT pattern.
China International Family Digital Entertainment Conference uses ChinaJoy's global influence and popularity to provide a high-quality platform to open up the upstream and downstream industry chain of the whole family entertainment environment, and realize the great dream of hot 2015 and family digital entertainment in the first year!
China International Family Digital Entertainment Conference uses ChinaJoy's global influence and popularity to provide a high-quality platform to open up the upstream and downstream industry chain of the whole family entertainment environment, and realize the great dream of hot 2015 and family digital entertainment in the first year!
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