Management seems to be the innate behavior of human beings, but until modern management guru Peter Drucker completed his landmark book Management Practice, management really became an independent discipline, management It has gradually gained people's attention. At 20 o'clock, the management of efficiency has become the theme of management academics; nowadays, Haier-style management has become an example of corporate learning; nowadays, the state has become the focus of the lighting industry. According to the latest survey data, the attention rate of Benbang International Lighting is 20% higher than that of Sanxiong, Aurora, NVC, Foshan Lighting and even Philips, Osram, Panasonic and other leading companies, reaching 9583%. Therefore, in the peak situation of the competition for the market, the state won the 2007 lighting products of Taiwan Bainaohui, and the industry once again lost! How did the state do it? What is the secret? Jin Lixing, executive vice president of Benbang International Lighting, recently disclosed the reasons for this newspaper. Unifying thoughts and accelerating progress "Bai Naohui is only the first step in the long march of the state. We will enter Wal-Mart in the next step." When I met, Kim’s words would be like a river. ![]()
Jin Lixing, executive deputy general manager of the state, “The new products we have designed in our state are completely competitive in the next two years.†Jin always took a stack of design books on the desktop. “Since the state was founded, it has stood on the brand. The high-end to do the market, so we do not play the regular war, but the speed war, continue to use new products, new models to hit the market, let the opponents go crazy." "We do not brag, because we do business, this is our Mr. Cai has repeatedly emphasized it. Therefore, all our services come from management and return to management.†Jin’s ash that shook his fingertips continued. “Things are made by people, so We have proposed to manage people well. Moreover, if you want to manage a person well, you must control his thoughts, follow the temptation, and let him follow you mentally, so that you can manage him and then get things done. "When bidding for Bainaohui, the time required by the other party to submit samples was only 10 days, and more than 50 samples were completely opened. At the time we received the bidding documents, we immediately arranged a special person. Tracking, unifying thoughts, and unifying actions, completed more than 50 samples from mold opening to sample production in just 7 days. The industry believes that the state has created a new record. In fact, this speed war is in the state every day. It’s all happening, this time it’s just a rehearsal.†![]()
After Jin Lixing launched the "Bright Project", the management of the state raised a step. Jin always pointed his finger at the bookcase behind him: "Our people are learning every day, broadening their thinking and growing their knowledge. It is knowledge that unites us. Thoughts have accelerated the pace of development. However, we have not done well enough, but we must accelerate, in order to better serve as the leader of the industry." Innovation and development data speaks gold and talks humorously and funny, he sometimes pats the table Books, sometimes meditation on the smoke, thoughts are like tides, undulating, but moving regularly, making you feel that chatting with him is a pleasant enjoyment. "From the time of preparation in 2002 to the birth of 2004, the development of the state is obvious to all. What is supporting the speed of the state? We summed up the point, that is, innovation. Only by innovation, the state has strong research and development capabilities; only innovation, the state People can unify their thinking and accelerate their progress; only innovation can make the communication between the state and the customers unimpeded; only innovation, the state's data management is full of enthusiasm.†Jin always pointed to a thick piece of information next to him: “Management The content of communication, guidance, supervision and monitoring in the country is not only reflected in the spoken language, but also expressed in words. Just like we sign contracts with customers, it is difficult to do so by not writing, supervision, assessment, etc. We are also the first in the industry to use video communication to conduct video conferences, to promote more effective and effective communication between people in the country. Of course, in our next work, we will also promote video communication. To our partners, strengthen communication and common development.†On the form, each requirement of the product specification is recorded in a number with the number, and whether the qualified leader is approved. ![]()
A strong technical team will help the state to create greater brilliance. "The speed of the state is not only for competitors, but also for internal digitalization. The production and supervision of each product are represented by numbers and standards are implemented. At the same time, our communication with customers is based on the data, in written form, truly mutual supervision and guarantee the qualified rate of products."
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